Tools and providers
How to check loyalty marketing tool claims against data and sources
A source-led guide for buyers shortlisting loyalty marketing tools: the data to request, the sources to check and how to score candidates on one sheet.
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Tools and providers
Tools and providers
How to run loyalty marketing software selection with confidence
A practical guide to loyalty marketing software selection, covering requirements, data rules, pricing models and a checklist to compare providers fairly.
Tools and providers
Loyalty software: questions to ask suppliers
Use this loyalty software checklist to question suppliers on data handling, pricing, attribution, security, implementation and contract terms.
Tools and providers
How to prepare a loyalty marketing tool implementation before launch
A practical guide for implementation leads: map consent with ICO guidance, pilot one earn and one referral journey, then phase the rollout by channel before launch.
Tools and providers
Nine steps to choose loyalty software and providers
Nine steps to choosing loyalty software: define the problem, map journeys, classify data roles, write requirements, score suppliers and negotiate contracts.
Tools and providers
Loyalty software vendor due diligence without guesswork
A loyalty software due-diligence checklist for UK teams, covering PECR, ICO guidance, data transfers, security evidence, scoring and commercial checks.
Tools and providers
Multi-site loyalty software: a procurement checklist
A practical checklist for UK multi-site retailers using loyalty software, covering branch needs, EPOS checks, cost modelling, data responsibilities and a pilot.
Tools and providers
Loyalty app or punch card? A guide for UK shops
A practical guide to choosing a loyalty app or punch card for UK shops, covering staff time, customer data, rewards and when each option suits.
Tools and providers
Referral marketing software for UK small businesses: what to check
This guide names referral tools used by UK small firms, explains common pricing models, and sets out UK GDPR, integration, fraud and payout checks before you choose.
Tools and providers
Shopify loyalty apps: features and setup checks
Shopify loyalty apps including Smile.io, LoyaltyLion and Marsello, with notes on points storage, Shopify POS, VAT, consent and switching.