Rules and ethics
Why loyalty marketing rules and ethics matter for UK schemes
Loyalty marketing rules for UK schemes: the CAP Code, consumer law, UK GDPR, PECR and ICO requirements, ethics, complaint routes and a compliance checklist.
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Topic
Rules and ethics
Loyalty marketing rules for UK schemes: the CAP Code, consumer law, UK GDPR, PECR and ICO requirements, ethics, complaint routes and a compliance checklist.