Rules and ethics
5 checks for UK and EU cross-border loyalty schemes after Brexit
Referral marketing software for UK and EU schemes needs five checks: UK GDPR transfers, VAT, consumer law, consent and partner data sharing.
Topic
uk gdpr
Rules and ethics
Writing a loyalty marketing disclosure policy without hiding the small print
A practical loyalty marketing disclosure policy guide with reusable wording, clear reward terms and UK rules for marketing, data sharing and promotions.
Rules and ethics
Guide to GDPR-compliant referral tracking for UK brands
How UK brands can build GDPR-compliant referral tracking, using clear lawful bases, Article 14 notices and retention records that satisfy the ICO.
Tools and providers
Referral marketing software for UK small businesses: what to check
This guide names referral tools used by UK small firms, explains common pricing models, and sets out UK GDPR, integration, fraud and payout checks before you choose.